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NEWS ARCHIVE

KARA COMPLETES GLOBAL ENTREPRENEUR ACCELERATOR PROGRAM

November 12, 2018

Last month Kara was selected to participate in the Canadian Export Challenge's "Global Entrepreneur Accelerator Program" on behalf of TerraProForma.

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KARA PRESENTS IN THE AGA INNOVATION LAB DURING G2E

October 3, 2018

Play the Field™ has been selected to present in the American Gaming Association's Innovation Lab during G2E 2018.

Date: Thursday October 11

Time: 11:30 AM Pacific

Location: AGA Innovation Lab - G2E Showroom Floor  Booth 5833

Topic: Gamify your Casino Resort

Description:

Are you seeking new customers? Are you looking for new ways to reward non-gaming spend? Do you want to grow market share without increasing your marketing investment? Learn how TerraProForma’s customer-facing Play the Field™ app can transform your business by gamifying your casino resort and serve as an enterprise data solution. In this session, learn about their disruptive engagement platform that meets your customers where they live: on their mobile devices. 

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PLAY THE FIELD LIVE AT MCPHILLIPS STATION CASINO.

June 4, 2018

Play the Field is now live at McPhillips Station Casino in Winnipeg. We're using augmented reality to gamify the destination and engage players.


Thanks again to our great partners at Manitoba Liquor and Lotteries and the site team at McPhillips.

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PTF SELECTED FOR PRESTIGIOUS GAMING INDUSTRY EVENT

June 1, 2018

Play the Field was selected to participate in the Global Interactive Gaming Summit & Expo's Start-up LaunchPad in May. It was a strong field of innovators from different areas of the gaming industry. Congratulations to British sport-betting app Bookee, whose timely entry into the US market won the day.

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PILOTS TO BEGIN SPRING 2018

April 2018

Play the Field™ will be available in beta version as of April 2018. Our first test launches at McPhillips Station Casino in Winnipeg.


Pilots are designed to explore demand, engagement and monetization.

Interested in being among the first casinos in the world to offer an augmented reality experience to your patrons?

Contact us today for more information. 

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KARA PARTICIPATES IN "FIERCE FOUNDERS"

January 9, 2018

Play the Field Founder Kara Holm was delighted to have been selected to participate in the Fierce Founders Program at Communitech. The first week of the program, based in Kitchener-Waterloo started on January 9, 2018. 

Read more.....

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PLAY THE FIELD BRINGS AR TO CASINOS

March 5, 2018

Play the Field is profiled in start-up magazine Entravestor.

Read the article here.

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