ARX = Next 10 Years
I first published this blog back in September of 2017. We were a year into our destination gamification business, now called TerraProForma, and about to launch our first augmented reality (AR) product demo at the Global Gaming Expo in Las Vegas. We had spent our first year of operation in "discovery" – start-up speak for validating your problem/solution dynamic – and product planning/development. Response to the AR destination gamification concept we promote was – and continu